Company: Biocentasy
Function: Sales
Therapy Focus: Nephrology / Urology / Gynaecology
Region: South / West India (as assigned)
Reporting To: Zonal Business Manager / National Sales Head

Job Purpose

The Regional Sales Manager is responsible for driving sales growth, market expansion, and team performance across the assigned region by building a strong field force, ensuring effective execution of brand strategies, and achieving business targets in speciality therapy segments.

Key Responsibilities

Sales & Business Growth

• Achieve regional sales targets and primary/secondary objectives
• Drive prescription generation and market share growth in key accounts
• Ensure effective execution of marketing and brand strategies
• Monitor competitor activity and recommend corrective actions

Team Leadership & Development

• Recruit, train, coach, and motivate ABMs & frontline sales teams
• Conduct regular field work, joint calls, and performance reviews
• Build a high-performance, compliant, and ethical sales culture
• Identify and develop future leaders within the region

Planning & Control

• Prepare regional sales plans, forecasts, and budgets
• Ensure effective territory coverage and resource utilization
• Review sales performance, productivity, and ROI metrics
• Ensure timely reporting and adherence to company SOPs

Stakeholder Management

• Build strong relationships with Key Opinion Leaders (KOLs)
• Coordinate with Marketing, HR, and Supply Chain teams
• Support new product launches and promotional campaigns

Candidate Profile

Education

• Graduate in any discipline
• MBA / PGDM (Sales & Marketing) preferred

Experience

• 8–12 years of total pharmaceutical sales experience
• Minimum 2–4 years as an RSM or Senior ABM
• Strong experience in speciality / focused therapy segments
• Exposure to Nephro / Uro / Gynaec preferred

Skills & Competencies

• Strong leadership and people management skills
• Excellent analytical and planning ability
• Proven track record of consistent target achievement
• High ethical standards and scientific selling orientation
• Good communication and stakeholder management skills